As we begin we never believe quitting is an option. My former Ocean SF business partner, Andrew Lacenere, has resigned due to heath reasons.
I’m not surprised as being an entrepreneur is stressful and start ups invariably take an enormous toll on our heath and nervous system. When things go right it’s amazing, but as things go counter to expectations it is the opposite.
New enterprises are comprised of both the high and low.
When we started this, I had worked for four tech start ups and only one over time proved successful, so I knew the challenges that awaited.
Regardless, I still believe in my initial premise; sustainable, beautiful, performance based apparel.
Luckily, as always, I’ve had a little help from my friends.
Love and blessings to all.
Sydney 