How Ocean SF Built the Brand 

My daughter Siena in Ocean SF – Merino wool fleece jacket, cotton shirt and silk scarf
I’ve had an interest in design, and the environment since day one. Growing up with horses as a kid on a farm in the Willamette Valley, then later as an avid skier, and now as a sailor, I’ve always been drawn to the outdoors. 

And, at Ocean SF we truly seek to protect and enjoy the beautiful environment we have inherited.  Recent studies have shown that microfibers from polyester clothing is a pollutant that cannot be filtered from drinking water. Not only that, these particles, are also found in the delicate flesh of oysters and other fish on the California coast, this is not a problem for just the United States, it is worldwide. 

We also wish to work toward the reinvention of the bespoke clothing industry of the past. Where garments were made with care and were not disposable.  

We now live in a culture that is no longer enamored by the previous mindset that adored the ease of care and low cost of plastic based fabrics.  

Ocean SF is a brand for sailors first and foremost, because we seek to prove our technologically advanced fabrics in the most challenging environment possible, off shore, but our clothes are for everyone. 

Please join us in preserving our oceans and buying only what we need. 

Love and blessings to all. 

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